UK’s largest social enterprise GLL will be delivering Cornwall Council’s leisure service across 15 facilities and attractions from 1 April under the ‘Better’ brand.
Leisure customers will be able to choose from a range of a range of fitness offers - including membership of the country’s largest swim school.
Offering over 300 sport and leisure facilities across the country, GLL is able to gain economies of scale and re-invest more surpluses back into the business, while employees can take advantage of unparalleled career development opportunities across the 12,500 strong workforce.
It is expected to increase general membership by thousands and boost swim school membership.
Initial investment with Cornwall Council will see £8m put into improvements including refreshed gyms with the latest equipment, significant refurbishments to allow for a wider range of activities and environmental and energy saving technologies for centres.
Chris Symons, Director of Development for GLL said:
“We are delighted to welcome Cornwall to the GLL family, a growing national leisure network that now stretches from Belfast to Cardiff and from Cumbria to Lands End.
“As a social enterprise, we put the community at the heart of everything we do. So I am looking forward to seeing the improved facilities coming through the pipeline and customer numbers increasing by the thousands as we get more people in Cornwall, more active, more often.
“We are in the process of writing to customers to tell them of the change over of their memberships which does not require them to do anything. We are very happy to hear from those who have any comments or queries – part of our approach is to provide an accessible and friendly service.”
Cornwall Council Chief Operating Officer Cath Robinson said:
“We have been working closely with GLL and the current operators to ensure a smooth transition on 01 April 2017.
“All the leisure facilities currently owned and maintained by the Council are included in the contract and have been awarded to GLL on a long term 25 year lease basis which means that the Council will continue to own the freehold of the sites.“
GLL’s Cornish leisure portfolio consists of:
- Phoenix Leisure Centre
- Saltash Leisure Centre
- Lux Park Leisure Centre
- Dragon Leisure Centre
- Polkyth Leisure Centre
- Helston Leisure Centre
- Truro Leisure Centre
- Ships & Castles Leisure Centre
- St Ives Leisure Centre
- Newquay Sports Centre
- Wadebridge Leisure Centre
- Splash Leisure Pool
- Par Athletics Track
- Princess Pavilion
GLL has expanded its coverage in recent years. Cardiff City Council’s leisure contract was added in December 2016 and Belfast in April 2015 meaning a presence in England, Northern Ireland and Wales for the first time for the UK’s largest charitable leisure social enterprise.